Seasonal Trend Research: Identifying key trends, colors, and themes associated with each season (e.g., spring: pastels, floral patterns; summer: bright colors, outdoor living).
Collaboration with Merchandising and Marketing: Working closely with QVC's merchandising and marketing teams to understand seasonal product offerings, campaigns, and promotional priorities.
Concept Development: Conceptualizing different design approaches and visual styles for each season's homepage cover.
Visual Design: Creating high-fidelity designs for the iPad homepage covers, including layout, imagery, typography, and interactive elements.
Seasonal Trend Research: Identifying key trends, colors, and themes associated with each season (e.g., spring: pastels, floral patterns; summer: bright colors, outdoor living).